Analytics & Insights
Comprehensive live and historic event data and metrics on a single event, category of events, across departments and enterprise-wide basis.
Executive Dashboards
Single Source of Truth
 
Automated, configurable and dynamic. Data-driven insight of event touchpoints, including emails, registrations, session & video attendance with duration, speaker ratings, app downloads, web analytics, qualified sales-ready leads and more.
 
  • Create a holistic profile for every attendee with real-time, unified data of both offline and online experiences
     
  • Match individual profiles and aggregate company data with event costs
     
  • Global visibility of all events enterprise-wide
.Understand and Act on Customer Intent in Real-time
The Lenos Platform is a holistic solution mitigating the risk and delays of aggregating data from disparate systems that leave organizations struggling to understand their customers.  Lenos delivers real-time, actionable insight with consistent branding and personalized experiences across all touchpoints.  
Web Analytics       
Lenos purpose-built native web analytics are real-time and easy to read with drill down reports.
 
  • Dashboards - event and enterprise levels with metrics and drill down reporting
     
  • Enterprise-wide Dashboard – event attendee and costs totals by program type, in-person, virtual and hybrid, and program category
     
  • Heatmaps – event and enterprise views
     
  • Consolidated spend analytics
     
  • Automated cost savings insight
     
  • Engagement analytics by Company
     
* Google analytics are also available.
Program Heatmap
Dynamic, self-configurable heatmap to provide event insight by company, by country, by state, by city on a single event basis and consolidated across the global enterprise.
 
  • Dynamic, self-configurable heatmap provides insights by company, country, state, and city on a single event and consolidated basis across the global enterprise
     
  • Gauge Virtual vs In-person attendance for planning future locations for In-person programs based on customer and prospect distribution
     
  • Identify top ten attendance by country, region and company for insight on growth opportunities
 
Event to Event
Registration Trend Analysis
 ""Our event succeeds or fails on this information!   Before Lenos, I had to spend hours manually collating the data for weekly review meetings.  Now all I do is click a button.
 
If we are underperforming, we increase our registrations with promotions and discounts, or adjust our working budget."
------------
Corporate Event Marketer
Software Company
20+ years of annual conference management
Sponsor & Exhibitor Analytics
Measure and track key metrics, including total and unique booth visits with duration, video viewings and durations, scheduled meetings and overall engagement metrics.
 
  • Track 12 key metrics in real-time
     
  • Automated analysis on cost per visitor awareness, engagement and sales-ready qualified leads
     
  • Report on Event Ads and Sponsorships
Financial Transparency & Reconciliation
Gain valuable insights with real-time, self-configurable financial reports and analytics.
 
  • Manage your programs in real-time
     
  • Insight to optimize future events
     
  • Consolidated data and analytics across the global enterprise
Enterprise Consolidation
Ever wonder the average cost per person to attend one of your events?  Or, how often do key customers attend your events and the distribution by company, countries and region? Lenos provides this insight and much more on critical first party data.
“Whether you are a numbers person, a visual learner, or someone who’s just looking for a quick at-a-glance answer, the dashboard and reporting are exactly what you need. I lived, learned, and leveled up to Lenos, and I will never look back."
 
Denise G.